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18 Things You Need To Do To Make Your Website Bulletproof!

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How To Make Your Website Bulletproof

Over the years, I have seen great posts that I have learned from and every day I look for more and more because one little thing can make a big difference to my online business. You see everyday there is a new skill to learn, or a new contact that you should be in touch with and unless your finger is directly on the pulse, you are going to miss out. Now I know I have some very loyal readers here at and I would hate for you to miss out on some great skills, techniques and simple tricks and tips that can make the difference between 10 website views and 10,000 website views so here we have a huge list of what I feel are the best lessons you could learn TODAY.

Remember that as online entrepreneurs and website owners we run the risk of being left behind because the internet is a very fast paced industry to work within. That being said, these neat little articles and resources should have you up-to-date and ahead of the game. I hope these all help you massively, and if you Know some blog posts that should have been featured in this post then please do leave them in the comments and we will add them!

#1 Optimizing Your Blog For Search Engines

Optimization of your blog is one of the biggest tasks that you can do to aid your blog on the internet. With literally millions of other people and blogs to compete with; you have to work hard to stay ahead of the game. So many people manage to cover most areas of importance when starting a blog with the exception of SEO. This can be disastrous for your blogs future and because of this you need to learn as much as you possibly can about the subject. Get clued up on SEO and you will be one step ahead of the competition! Here are some useful resources for you to get geared up and start optimizing your blog the right way.

#2 Get More Back-Links (For SEO And Traffic)

Back-links are an integral part of blogging which massively aids your visibility in the search engines which in turn converts to a higher amount of traffic coming through to your blog. I see a lot emails everyday that are basically asking questions such as “Are back-links important?”, “Should I be setting my sights on gaining more back-links?” and ” How can I get more back-links for my blog?”. All of the above questions are valid and important ones which need answering because understanding back-links, their purpose and their importance can aid you a great deal in becoming a top competitor in your choice of niche. To help you I have searched through dozens of websites to find the very best articles to further your knowledge of this mysterious topic.

#3 Split Test Your Website

Split testing is another topic that can dazzle blogging newcomers and can leave them dazed and confused in the wake of a ton of supposedly informative articles. The problem with many of the articles you may read on this subject is that they are usually aimed at the more advanced bloggers which can really hinder those with little to zero understanding of what split-testing actually is. I then feel it is my duty to you my readers to aid you in understanding this mysterious subject matter because I want you to succeed and to succeed as well as possible. To relieve you of suffering from an attack of information overload I  have scoured the internet yet again to find you these very well informed articles which even the newest of bloggers can easily understand; on top of this I have also added a few resources which you will find very helpful.

#4 Make Your Website Run Faster

It amazes me to this day that there are so few people out there that actually help their websites and blogs to run faster; the majority of people tend to create pages and posts and continue in doing so without any second thought to how their site is performing in speed. This can be a very major issue at times and it is one that I think you will great suffer from if I do not aid you in understanding how to make your website or blog run faster. I’m sure a great deal of you reading this will have, at times, been patiently waiting for a website to load only to click the ‘Back button’ and search for something different instead? If you have, and you HAVE clicked that button; what makes you think that your readers will not do the same if YOUR site is running at a snails pace? Let’s get your site moving faster than a speeding bullet (well almost) with these great articles and a brilliant resource that I have found for you.

#5 Launch Your Own Product

Launching your own product is a great way to make more money online and depending on the product you choose to create it can can cost you anything from zero to thousands of dollars. Obviously whilst starting up your online blog or website you are going to be a little strapped for cash so it makes sense to capitalize on the products that can make you the most money without having to spend any (or at least not much of it). How you decide to go about releasing your own product is entirely your choice but there are ways of doing this that are just better than others. To help you understand more here are some really great articles and resources for you to take in.

#6 Improve Your Affiliate Marketing On Your Website

Affiliate marketing is a great way to start earning money with your blog or website but do you know all that you need to in order to make your campaigns successful? There are a lot of people out there that understand what an affiliate marketing campaign is but they often do not understand how to effectively use these campaigns to their advantage. Here is a quick article for you to get clued up with, I hope you find it useful!

#7 Try Different Forms Of Monetization

It’s important to diversify your income in order to make more of it, it sounds simple and in reality it is a simple thing to do; however there are a lot of people out there blogging that simply stay focused on just one stream of income and this can be detrimental to what they are trying to achieve. Maybe you are one of these people? Have you started to make money in one certain way and just stuck to that technique? If you have I commend you in taking action and giving yourself a great head-start; the problem is that you are too focused on that one stream of income to see that there are probably a dozen other ways to make even more money online. Some of those ways may even be 100% more effective! Here are some great articles as well as a handy resource for you all to digest.

#8 Increase Your Subscribers

This is another major question that a lot of new bloggers ask and while it is a valid and important question it is also very simple to put into effect. Some bloggers give up when they are unable to find new subscribers and this should not be the case, instead it should make you even more passionate about your blog because you want it to be the best it can be; subscribers are definitely the way forward for numerous reasons and loyal ones will aid you greatly whether by spreading the word about your blog by mouth or by a review on your site or maybe even a YouTube video, there is no question that subscribers are the life support that your blog needs in order to stay top of the ladder. Here are a couple of articles to help you discover new ways to attract and keep potential subscribers of your blog or website.

#9 Work On Your Email Marketing

So you have created your blog, you have traffic heading to it on a daily basis and you have even started to build up an email list; how do you go about marketing via email? Well to help you find out the answers to that question I have swept the net in order to bring you some very good articles. Email marketing can be very good at bringing in extra income so it is vitally important for you to understand the hows and whys of the subject matter. I hope you find these articles really a big help and who knows if you take action today you could see a new stream of income heading your way tomorrow.

#10 Effectively Network With Your Competition and Other Bloggers

Networking is a very important part of being a blogger, businessman or entrepreneur! People can get so fixated on what they are doing at their desks that they disconnect with the real world and forget it even exists! This can have a very bad effect on both your blog and your personal life; yes it is important to get the work that needs to be done, done. However it is even more important to have a work-life balance that will allow you to enjoy what you have. Networking is a great way to enjoy the best of both worlds; you can go out to events and to seminars, meet your mentors, meet your fans, it’s just a very satisfying part of the business of working online. You aso get to meet your competition which is great because you can build rapport with them which could potentially turn into something that will aid both of you, maybe a joint venture of some sort? Who knows? Here’s an article on effectively networking with your comptition and other bloggers.

#11 Make Sure Your Blog Is Secure!

Hackers, Spammers they are all out to get you, no matter who you are, what niche your blog is involved in or even how long you have been online. It can feel as though it is a personal vendetta against you but don’t take it personally it happens to the best of us. This is why it is important to look after your blogs security so that you can continue to give your readers valuable content without being constantly attacked by an unknown force. Spammers are constantly sending emails to just about every blog on the planet and although they in themselves are not damaging, the messages that they can leave all over your blog can be. It’s better to be safe than sorry so check out this article to help you understand how to secure your blog better.

#12 Improve Your Blog Design

This is yet another topic that brings with it numerous amounts of daily emails; improving the design of your blog is right up there with SEO in terms of bringing in new subscribers. Sure the SEO does all of the hard work, bringing the traffic to your site; but the design can be just as important. I’m sure most of you have had the experience of clicking on a top ranked result in Google for one of your searches, only to find that once the website has loaded the design is absolutely dire! So what do you do? You go ahead and click on the ‘Back button’ yet again, and this is something that your very own readers could end up doing. That’s why it is important to get the design just right from the word go; this isn’t to say you should pour thousands of dollars into it (you can do that later when you are ready to upgrade) it simply means that you should try and stand out from the crowd and become a shepherd instead of a sheep.

#13 Improve Your Website Code

I think this is something that 80% of bloggers know nothing about; and it is a shame really because improving the code on your site can be very rewarding. The internet is built on the foundations of thousands of codes and algorithms, so are the search engines and believe it or not so is your blog or website. It may sound a little confusing but by making your coding look ‘beautiful’ you can really get the best out of your blog; the question you may have on your lips is “How can code be beautiful?” a very valid point. Beautiful code is what helps; the search engines find you, the browsers to correctly display your content and your readers read your content. So when I say make your code beautiful I mean it.

#14 Drive More Traffic To Your Website

Red means stop, green means go right? So why is it that so many bloggers have put a red light on their blogs traffic? It is so easy to bring in traffic when you understand how but the majority of bloggers seem to think that by adding a few keyword and tags they will have the planets population flowing towards their site like a huge gravitational pull within the online world. In reality this very rarely works. Sure there have been over-night success stories but the majority of people will find that if all they are doing is adding a few tags; they will receive a few readers. It stands to reason doesn’t it? If people out on the internet do not know that your blog or website even exists then how can they come and view it? Like wise with the search engines, can you really blame them for placing you on the 5th or 6th page of results if you only have a couple of one-word keywords? Never fear though, because as always is at hand to give you the vital information you need. Check out these two articles to learn more.

#15 Work On Your Blog Content

Fresh ideas are sometimes hard to come by, it’s not that you have lost passion, or that you care less its that you feel you have ran out of things to say, or how to make them jump out the page to your readers. This can all be remedied with a couple of articles (below) and some good old fashioned elbow-grease. Remember that blogging is not just about adding page after page of content, it is about inspiring people, aiding them in their daily tasks, showing them the pitfalls so they can go around them. It’s also about creating content that simply appeals to the masses; whether that means adding fewer or more images, a video or maybe an mp3 audio file on your posts. Never worry about a lack of content it’s all there you just need to find it and make it interesting.

#16 Work On Your Blog Pages

Pages, Posts and Categories can become confusing, some bloggers get lost at the very start because they do not understand the difference, and it really can be confusing when you are starting off and learning a ton of different things all at once – information overload! Whilst blogging there are going to be certain pages that you just need to have and you can easily forget all about them until it is too late, which is not a good thing. However as always I’d hate to see you get stuck right off the bat, so I have managed to find you a couple of golden nuggets to help you out. (okay so I wrote one of them but hey, its certainly helped many others).

#17 Working On Your Social Media

Social networks can be devastating to your competitors if you know how to use them to your advantage, and I am sure that at least the majority of you reading this will have accounts with at least one of the big three (Facebook, Twitter, Myspace) so why not use these accounts to bring you more traffic, more subscribers and more importantly more income! My good friend Pat has written an article on exactly this subject matter so if you want to learn more about how social networks can help you then I suggest you click the link below and find out more!

#18 Tracking and Analyzing Your Traffic

Again this is something that a lot of bloggers fail to do, or fail to understand the importance of doing it. Tracking and analyzing can help you with your blog or website in a plethora of ways; all of which can bring in a great deal of income. Do you understand how the average user of your site reads your content? Do you know how many times that ‘Click Here’ link has been clicked? If not then how can you have a definite idea of where you are going right, and more importantly where you are going wrong. If you are able to track and analyze your blog or website then you can find what you are doing wrong, change it, and keep doing so until the problem no longer arises. you see, with tracking and analysis, comes real opportunity to make your blog better, which is what we all want isn’t it?

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  1. Awesome post as usually! Thanks for sharing this list! I believe that #5 (Launching your own product) is the best method to make money online!

  2. Eric D. Greene (check out my artwork!) says:

    Wow, now this is one blog post I will keep coming back to! I have had so many need-to-do ideas in my head… this post is the list I’ve been meaning to create basically, plus more that I hadn’t thought of or maybe didn’t place as much priority on. Thanks, really appreciated.

  3. William Tha Great says:


    Thanks for the fantastic post!

    I’m glad I took the time to see what was happening here today, or I would of missed the amazing post stuffed full of helpful information. All 18 points you mentioned here are great ways to make any blog bulletproof, because everyone is taking shots at you now a days one way or the other. Everyone always needs to have there bulletproof vest on lol. Naw but really this is a awesome article I will surely be back to make sure my blog is bulletproof!

    Thanks again.

    God bless,
    William Veasley

    • Hi William,

      Bulletproof vest indeed! You definitely need to prepare your site for every given situation. I hope these tips and articles really help you with your own website.

      Thanks for the comment, I appreciate it.


  4. TrafficColeman says:

    What a team of great blogs, this is priceless info for the newbies out there. There’s enough content here to put into an product…once again good stuff Micheal. forgot to list my site..but its ok..I will make it one day.

    “TrafficColeman “Signing Off”

  5. Jeremiah - how to lose belly fat guy says:

    Hi Michael,

    Wow this is a great blog post.I can’t wait to go through all the information you posted here.



  6. Mark Greer says:

    Hey Aarron, thanks for the great post, although it is going to take me a while to read all the posts you linked to to get the full experience. Best tip for me was number 10, having a network of people not only allows me to know what content to create, but keeps up to date with whats going on in the market.

    Thanks again for posting.

    • Hey Mark,

      Thanks for the comment, I’m glad I have given you a lot to read and think about, it will no doubt keep you busy in your spare time. On the upside just think of all the great tips, techniques and tricks you will learn from all of these great articles!

      Take Care


  7. Anass Farah says:


    So, great post. I liked the fact of connecting with others. Having a network of great people around you will help you a lot in getting a lot of traffic and become an authority in your niche. And by the way guest posting is the best way to connect with some influencers in your niche.

    Again, thank you 😀

    Anass Farah

  8. Dean Saliba says:

    I am definitely going to find the articles on monetizing my blog without annoying my readers particularly interesting. 🙂

  9. Dwayne Huggins says:

    Michael, great way to share the knowledge.

    Blogging is a huge topic. There is so much that goes into it. The value that you have shared here can amount to a great 18 chapter book, which would probably be a best seller.

    A blog I recommend for copywriting / content tips is They have some great articles.

    Chat soon

  10. Great tips Michael. I have noticed that the loading time for a website is very important. It is actually considered to be a very important aspect of optimization by professionals. I am helping a friend promote his website, and I will make sure he takes a look at your article. 🙂

  11. Thanks, you given plenty of ideas and to-dos for my sites.

  12. Steve Buterworth says:

    A bunch of excellent resources here. Love the easy to read format too. Image – text – resources, works well for the web.

  13. Great post Mike!

  14. Open Cobra says:

    As someone who just got hacked, I can testify to number 11 – Website Security.

    Do what needs to be done before it’s too late.

    Great post by Aarron Hatfield.

    • Hey Cobra,

      Thanks for the compliment, it is very much appreciated!

      I also think it is VERY wise to make sure any website or blog that you may own has the most up to date security you can put into place. There are some very vindictive people out there, guard your wares because if you don’t you run the risk of having your site destroyed!

      on a happier note I am really glad you enjoyed the post.

      Take Care

  15. Thanks Mike and Aaron!

    I see you’ve added a new twist to this list. you’re linking to other sites. Great, great work you’ve put into this post.

    Awesome Post.

    • Hey Manuel.

      Thank you very much for the compliment, it is, as always, very good to hear that we are helping others!

      Take Care

  16. This is one site I’ve been looking up to. I like the contents being informative and helpful to those who are just beginners. Me, being a beginner I like this so much. Thanks, Michael.

  17. Pete Carr says:

    Hi Aaron,
    Will be bookmarking this post. Jam packed full of great, useful content.
    I will work my way through this.

  18. Always a great read Mike, I respect your hustle.

    Keep doing what you’re doing.

  19. Hey Michael,

    thanks for mentioning my articles 🙂 I really enjoyed the post. How are things going buddy?

  20. Oh I just noticed that you wrote it Aaron 🙂 Anyway thanks for mentioning my articles and keep writing articles like these 😉

  21. Ray | says:

    Great post. Bookmarked it. (..but can’t see how to Tweet it, though). Lots of good stuff for newbies as well as seasoned pros like ourselves 🙂 . One way to make your site bulletproof is to reduce your reliance on search engine traffic. Search traffic goes up and down every time the algorhythm changes. Protect against this with an effective backlinking strategy as well – blog commenting, article marketing and so on. 😉

  22. To success a blog business, a blogger need to focus one blog. Focus is the key to success. Make sure to prepare a blog plan include:
    1. Set goals for your online business through the blogging
    2. Prepare a blog include domain name, blog design, traffic method, tracking, monetizing, list building.

  23. Brandon Cox says:

    This is like a textbook on website building – you da man! One thing I’d throw in is cross-promote when appropriate. If you run two blogs about blogging, occasionally plug a big post at one via the other. In moderation, of course.

  24. Great list, Mike. I’m bookmarking as well to make sure I get all the way through it. I love how much value the commentors on your posts add as well. Its easy for newcomers to see how strong your content is by how intelligent the comments are.

    Good to see SmartPassiveIncome on their as well, I’m a big fan of Pat and he strongly promotes your blog. 2 of my favorite resources! 😀

  25. Underground Elephant says:

    Wow this is quite the list of resources and articles to support each. Crazy Egg is awesome because once installed there is no real paralysis analysis. You can see what works and what doesn’t.

    Thanks for the great resource!

  26. Gavin McMaster says:

    Great post as always Mike, will be referring back to this quite a bit over the next few weeks and months i’m sure!

    On another note, does anyone know a good way to record interviews so that i can post them on my blog? I tried Pamela call recorder with Skype, but the quality was pretty bad.


  27. wow! this such a helpful post. I’m going to catch up with a lot of reading tonight. You’ve listed a ton of great articles for everyone to read.

    Good Stuff!

  28. Pat Mussieux says:

    Michael – another incredible post, to say the least. So many great ideas – so much valuable information. The one that helps me the most, today, is about my blog – and how to maximize its effectiveness. Thanks for that!

    It’s also interesting to read your comments about the best use of affiliate marketing – didn’t realize all that. So, thanks again!

    You’re the man!!!

    Pat Mussieux

  29. Michael,

    i never comment on a article bud dude this article is powerfull.
    One of the best i read in couple of months.

    Keep up the good work!


  30. Priceless! Simply priceless!
    God bless

  31. thx for the great post, some of the stuff I’m aware of (I guess I’m on the right track then…lol) but there’s a lot of other good info that I’ll have to keep coming back to review ! 8-|

  32. Hey Aarron,

    If there was a Nobel prize for a information blog, you will be the winer!


  33. Great reference! I see myself coming back a couple of times….

  34. Very good. Thank you.

  35. Micheal, I love your post about creating the product. I have a question, though. Do you worry about the license system when you sell your product? What software did you use to control it? Thanks!

  36. Leslie Nicole says:

    Another great post. I’m going to be redesigning my blog/presence for the new year and I’ll keep coming back to this to get ideas to do it right.

  37. Edie Dykeman says:

    Really appreciate the time and effort you put into this great article. Working through the article now, but wanted to add my thanks for the information you supplied. As always, looking forward to your future posts!

  38. Great post. Especially the note about “Tracking and Analyzing Your Traffic”


  39. Gaurav Garg says:

    Nice Post i Really like your Website… really a nice post on products

  40. Nikhil Bille says:

    If you want to get more success in blogging then you must go with the writing useful and informative articles.. Thank you for sharing other valuable tips.