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10 Article Headline Examples That Got Us 10 Million Readers

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Creating engaging headlines is the most important part of copywriting.

It’s also the most fun.

Don’t be afraid to put a significant amount of mental energy into your headlines…

Your title is what audiences recall, even more so than the content itself.

It’s what’s displayed in the search results and their bookmarks menu – setting the stage for the entire blog post.

I invite you to create a word document with about 100 headlines for inspiration and reference it anytime you’re creating new post titles. Alternatively, you could just use the 110 headline templates in Traffic Domination.

Straight up, if your headlines sucks, your posts won’t get viewed and your site won’t keep as many visitors.

10 Post Titles Guaranteed to Get YOU Results

1. Classic How-to

A lot of popular blogs and websites have discovered formulas that deliver results every time.

One headline formula that’s been incredibly effective for more than a century is the classic how to. This is a great way to increase engagement, just be sure to deliver on your promises.

They don’t even necessarily need to start with the words “how to” to be a how to headline.

“How to Have a Healthier and More Productive Home Office”

“10 Step To Successfully Outsourcing Your Online Business”

“21 Ways to Dominate Youtube: The Ultimate Guide”

2. Identify and Solve a Problem

One of best ways to get new readers is to Identify and solve a problem with trigger words.

The top companies use emotional triggers in nearly every headline – another classic style that’s withstood the test of time.

You’ll notice major companies like Cosmopolitan, DailyMail and Yahoo using this style often:

“6 Instant Confidence Boosters”

“Parenting Guru: From Chaos to Access”

“Gene Breakthrough Restores The Sight Of People With Inherited Eye Disease And Could Save Thousands From Blindness”

3. Make A Statement

Variety in driveway

Sometimes we get writers block and can’t think of a clever headline… This is where making a direct statement is the easiest and most effective way to engage your reader. 

“Twitter Goes Public: 21 Things You Should Know”

“Tips That Show Anybody How To Make Money Online – Guaranteed”

“Thousands Already Make Millions Online And So Can You”

4. Strike A Note Of Controversy

Blog posts that have controversial titles grab more attention.

Riding the wave of controversy is good for blogs that want to pull audiences in, get them emotionally involved and commenting on your site.

“Why All Guys Cheat, Fresh Insight”

“Which One Deserves To Die?”

“10 Reasons Civilization May Collapse Because Of Organic Foods…”

It’s a very effective tool for generating attention. Just try not to land on the wrong side of an issue or be disrespectful.

You don’t want to offend your primary audience unless of course you’re trying to not make money.

Remember, you want to pull readers in not push them away.

5. Shorter Titles Are Great

Concentrate on keeping your headlines to the point.

People like short and sweet and have limited attention spans – especially online!

“No Cellphones – By Law”

“Rob Banks Legally”

“Fat Makes You Thin”

Try to avoid wordy headlines as they dilute your message and distract from the point of your post.

6. Ask Questions

Using a question as a title is an excellent opportunity to get people to click through to your post.

When people spot a question in a title, they’ll automatically think of a response. It’s natural…

“Are You Too Clever For Success?”

“Want To Immediately Reverse All Your Health Issues?”

“Six Types Of Investors – Which Group Are You In?”

Increase the chance the question resonates with your audience by being certain it’s relevant to your demographic.

An easy way to do this is by installing a survey plugin like YOP Poll or FluidSurveys and asking what type of posts your readers want to see more of.

7. Use Headlines That Offer Explanations

Explanatory headlines make things instantly clear to readers by doing exactly what the name suggests, explaining something…

“How I Doubled My Money With Facebook Ads”

“For At Risk Youths, Learning Digital Media Is A Luxury”

“New Shampoo Leaves Your Hair Smoother – Easier to Manage”

Sometimes it pays to have breaking news in the title itself.

When you turn your news into explanations, your audience knows exactly what they’re getting into before they ever start reading.

8. Go For An “Intrigue” Style

Write a headline that makes people do kind of a double take when they read it.

Make them wonder and ask if it’s even possible.

National Enquirer is notorious for this…

“Father Goes For Kidney Treatment – Leaves Hospital As A Women”


“Wall Street Getting Kicked In The Face By Asian Techs!”

9. Try A “Finality”

Another way to generate interest is by using finality style (power) words like ultimate, best, exclusive, only, guaranteed et cetera.

If you can deliver after somebody clicks the headline, you’ll almost certainly earn a new reader.

“The Ultimate Guide to Making Money Online”

“Every Internet Entrepreneur Regrets Not Doing This Sooner”

“This Blog Post Will Make You More Money Guaranteed”

10. Craft A “Top List”

This is one of the simplest formats to follow, and it’s ideal for SEO and getting ranked in the search engines for the more competitive terms.

Put the topic first, ideally optimized for popular search terms, and then use a “emotion-provoking” description.

Numbers grab attention and tell your audience you’re an authority. It lets them know you have something specific, concrete and real to offer them.

“24 Rules I Follow When Creating Successful Websites”

“5 Ways to Make More Money Online – Even If You’re Just Starting Out”

“Top 10 Facebook Advertising Mistakes To Avoid”

Want help writing articles?

We don’t have the time to write articles. That’s why, ever since 2009, we have outsourced the majority of our article writing. From as little as $25 we have got someone else to do the writing for us. And the results? Several posts have gone on to attract over 1million visitors each.

If you want someone else to write your articles for you, then hire someone today on Fiverr.

Remember, headlines are a critical element because they’re what draw the reader into the body of your post.

Recognize what posts captivate you and start a list of the headlines that compelled you to click – I bet you’ll notice something strikingly similar about each.

Identify that “something” and use it to your advantage.

If you want to learn more about how we get millions of visitors to our sites every year, I recommend you read the following posts:


  1. Amit kumar says:

    Hiiii David,

    thanks for sharing this inspiring post with us and congratulations for getting huge amount of Readers (10 Million) through these headlines. it’s really an amazing share 🙂

    • David Aston says:

      You’re very welcome Amit, I’m glad you enjoyed the post!

      Thanks for the kind words. I trust you’ll emulate the styles and generate similar results 🙂

      Get after it!

  2. Gabriel Mibo says:

    Great article!!

    It’s really important pick the best tittle for an article or readers will ignore it.

    See you!

    • David Aston says:

      Thanks Gabriel, glad you think so!

      You’re right… Nobody wants their hard work to go unnoticed – especially because of a garbage headline.

      Keep killing it.

  3. Lou Harty says:

    I love your posts. Especially reading them at 5am on my iPhone. It must have been your great headline. ????

    • David Aston says:

      I’m flattered you’re up reading them at 5am! That’s the type of determination it takes to be successful as an entrepreneur! Take in and apply as much new knowledge as you can.

      Thanks for the feedback Lou.

  4. Naveen Vijay says:

    Not only we should spend more time writing articles, we must care about writing good attention grabbing titles. Great headlines always grab thousands of people attentions in to our blog.

  5. Nwosu Desmond says:

    While it is true that titles can attract readers it takes only quality content to keep such readers else they wont hesitate to hit the close button and bounce off. While titles should be catchy enough to attract readers ensure to support it with quality contents that can keep the readers coming again and again and even sharing the post for others to read.

    But then i have also personally discovered that problem solving articles like How-to articles or any other problem solving kinda articles attract huge readers looking for solution to their problems and a good look at your site shows you have mastered this technique and have used it in a lot of ways and that is evident in the huge traffic is has brought to your site.

  6. Teri Smyth says:

    JUst love reading your articles. Keep inspiring us

    • David Aston says:

      Glad to hear that Teri… I’ll certainly try. Appreciate the feedback.

  7. Date2Relate says:

    David: We were hoping this wasn’t just another headline blog post… It wasn’t! Breaking it down as you have makes it so digestible. Many thanks for posting.

  8. Mike Jones says:

    This post has been quite educational, I am struggling to increase the followers in social media for my company, I’m positive your list will help us.

    Thank you very much!

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